Pacific Contact
BCTC | Pacific Contact | Pacific Contact 2005 | Professional Development Intensive - Detailed Description

Professional Development Intensive

Friday, April 1, 2005 — 8:30AM - 3:00PM

Cost:
— $267.50 - Members (2nd Delegate - $214.00)
— $374.50 - Non-members (2nd Delegate - $321.00)
(Includes Lunch & GST)

Strengthening Arts Participation and Support - Jerry Yoshitomi

A workshop that will increase the capacities of arts presenters, touring artists and managers to understand needs and motivations of participants (audiences, donors, and volunteers) as well as our authorizing environment (those who provide legitimacy and support).

The workshop will result in programs and practices that more effectively meet participant needs, create public value, increase financial support, and reach aesthetic goals.

Through interactive methods and online technologies, you'll learn and put into practice new methods based on recently released research. To accommodate busy schedules, content from a two-day workshop has been compressed into one intensive day plus a series of one on one conversations, post workshop conference calls and online questions as you put the new knowledge into practice.

Three reasons you should attend

  1. You've lost your competitive edge. The wide availability of competing cultural products is causing your organization's growth to stagnate.
  2. Your audience and donor bases are growing older. How do you attract, recruit and replenish new key supporters?
  3. What you learn will stick! You'll have access to learning materials pre- and post workshop and can engage in post-session teleconferences and online discussions.

You Will Learn to Increase Participation By:

  • Exploring a breakthrough framework to understand the decision-making process and motivations and barriers to participation
  • Building and mastering new strategies to broaden, deepen and diversify participation
  • Developing more targeted and effective engagement initiatives
  • Creating solutions to address your organization's specific arts participation challenge
  • Revealing the Public Value of your work to the authorizing environment - public officials, university administrations, grantsmakers and other civic leaders.

Before the Workshop
You'll complete a needs determination questionnaire and have access to online readings and worksheet that will prepare you for the workshop.

Conversations with Jerry
Attend optional follow-up "coffee conversations" on April 2nd; you'll have an opportunity to discuss one-on-one or in informal groups how you can address the obstacles you face and tactics that can be successfully applied.

Teleconference Follow-up Sessions
We'll stay with you for 90 days as you implement new methods and fine-tune them for success. Attend post-workshop teleconferences (minimum 2) including online presentations for staff "back home" who weren't able to attend the workshop.

Who should attend?
This workshop is recommended for Presenters (executive directors, boards of directors and marketing, development, and educational professionals) as well as managers seeking competitive advantage for their artists. We encourage you to send more than one person from your organization to this workshop, as collaborative learning will speed the innovation process.

Workshop Leader
Jerry Yoshitomi is engaged by several U.S. national/regional foundations, state art agencies and university based performing arts presenters to read, research, provoke, and speak on increasing arts participation in the arts, creativity theory, communities of practice, knowledge management, contemporary leadership practices and the public value of the arts. Most recently he presented at the 2004 Winter Institute of Community Cultural Impresarios Ontario and the 2004 CAPACOA Institute in Edmonton

His engagements have included the Wallace Foundation, LINC (Leveraging Investments in Creativity), Arts Midwest, the Knight Foundation, the Heinz Endowments, the University Musical Society at the University of Michigan, the Krannert Center for the Performing Arts at the University of Illinois. Jerry chaired the U.S. National Task Force on Presenting and Touring the Performing Arts that resulted in the 1989 seminal report, An American Dialogue.



All PDI Sessions will be held at the Hilton Vancouver Metrotown.

Registration Now Closed.


BCTC