Looking back at the last decade and your achievements, what lies ahead? This pre-conference day at Pacific Contact will ask participants to consider your best practices of the past and what you see as your greatest challenge for the future.

This Professional Development colloquium includes an online survey a week prior to the Five and one-half hour face-to-face workshop on Thursday, March 25, just preceding Pacific Contact and a webinar session one month after Pacific Contact. Registration encourages two people from an organization to participate for one registration fee (Executive Director + Board Member, Two Senior Staff Members, Two Board Members, etc.). In order to encourage a comfortable environment for open and candid conversations, participation will be limited. The cost will be $150 per organization.

The colloquium will be facilitated by Jerry Yoshitomi as he’ll draw from each participant their past successes to share with others. Ontario colleagues Warren Garrett and Cheryl Ewing will join Jerry in discussion about two key programs of CCI (Community Cultural Impressarios) the CCI Ontario Presenting Network Values & Benefits Report - aimed at identifying and understanding the value of arts participation from an audience perspective Healthy Arts Leader a facilitated member self-assessment and technical assistance program.

Jerry will also work from a Harvard Business Review article on Time/Energy Management and a Business Week article by Alaina Love: You Can Lead. But Can You Inspire? http://tiny.cc/Inspire. We’ll discuss ways to inspire by revealing our common goals, joys and plights of working in the Arts.

“…many business heads fail to merit the label "inspirational." Instead, they fall on a continuum somewhere between cynical and inspirational. The following Inspiration Continuum lists 10 characteristic signs of an inspirational leader, the very traits and behaviors that will prove critical in the months ahead as organizations seek to motivate a pared-down and scarred workforce. “

1. Authentic rather than phony.
2. Reliable rather than erratic.
3. Anchored rather than disconnected.
4. Optimistic rather than pessimistic.
5. Self-aware rather than unconscious.
6. Driven by purpose and passion rather than power and fear.
7. Inclusive rather than divisive.
8. Focused on others rather than self-focused.
9. Respectful rather than manipulative.
10. Able to foster other leaders rather than demanding followers.

Cost:
— $150.00 - (per organization)

Sponsored by:

Jerry Yoshitomi is an independent cultural facilitator/consultant engaged by foundations, public arts agencies, and arts organizations to research and provoke innovative new practices. His credits include:

• Chaired the U.S. National Task Force on Presenting and Touring the Performing Arts
• Lead consultant on information and network strategies for Leveraging Investments in Creativity-a national initiative to improve the lives / conditions of artists
• Chaired three panels for the National Endowment for the Arts
• Served four years on the California Arts Council
• Past treasurer of the Music Center of Los Angeles County
• Member of the planning committee for the U.S. National Arts Marketing Project Conference.

In Canada, Jerry has worked with members of the British Columbia Touring Council (BCTC), the Arts Touring Alliance of Alberta, CAPACOA, The National Regional Presenting Networks, Canadian Public Arts Funders (CPAF) and, the Chan Centre at UBC and PACT.

Jerry Yoshitomi is one of America's foremost authorities on audience development. Over ten thousand arts groups in the U.S., Canada, Australia, and New Zealand have used his workshops to increase attendance, as well as earned and contributed income.

Jerry has an enthusiastic passion for the arts. He collects success stories, effective marketing and fundraising approaches and practical, easy and cost effective ideas - then shares them in an accessible and meaningful way.

Check Jerry's blog for his thoughts and tips on:

• Marketing and branding through storytelling
• Social networking and the arts
• Fundraising on line - l0 things your homepage must have
• Eliciting Memory and Increasing Support

www.meaningmattersnet.net

Warren Garrett is Executive Director of CCI - the Ontario Presenting Network, a member-based, non-profit organization dedicated to leading and developing leadership in the presenting arts.

Warren is an honours graduate of the University of Western Ontario's English and Drama program (1978) and the Ivey School Of Business Marketing Management Program (1996). His passion is to help others grow. In a career spanning 30 years, he has served in senior management positions with the Hamilton Philharmonic Orchestra, Prologue to the Performing Arts, and the Living Arts Centre, Mississauga.

Warren's personal interests include architecture, theatre, music and gardening. He and his wife, Ann, reside in the heart of Toronto's vibrant St. Lawrence Market neighbourhood.

Cheryl Ewing has over twenty years experience in senior management in the arts and brings a broad perspective to the sector, having worked in municipal, educational, for profit and not-for-profit organizations. An experienced facilitator and project manager, Cheryl has managed the cutting edge marketing research project CCI's Values & Benefits Study, which brings a new perspective to marketing in today's world. Cheryl has hands on experience in young audience development and is known to many of our BCTC presenters for eyeGO to the Arts. She is also author of Raising the Curtain, a manual for young audience presenters based on her own experiences.

An active volunteer within Waterloo Region she curates a contemporary dance series and serves on the boards of Dancetheatre David Earle and JM Drama/Registry Theatre and is on the founding board of a new arts enabling organization, Creative Waterloo Region. She is a member of the Rotary Club of Kitchener and has received community recognition for her works from Canada 125 Medal for Community Service (1992), KW Arts Awards (1998), and 2009 Oktoberfest Women of the Year (Arts & Culture).